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  1. Feb 5, 2017 · The document discusses the key elements that go into developing an event concept, including the event vision, objectives, audience, budget, and metrics. It covers determining the event format, tone, theme, title, and venue.

  2. Jun 26, 2015 · This document discusses key concepts for event management including organizing, planning, motivating, communicating, creating, controlling, and problem solving. It provides examples of how each concept applies to event management.

  3. Mar 15, 2024 · Having a clear and appealing concept will help you attract the right audience and make planning easier by clarifying and guiding your ideas. In this article, you’ll find examples of real event creators to illustrate what an event concept is and how to execute one.

  4. How to Design an Event Theme in 4 Simple Steps. No matter what type of event (corporate, private, etc.) you’re designing, follow each of these helpful steps. 1. Have concrete and detailed event goals, as well as a system in place for measuring event ROI. This is the foundation from which all event theme decisions are built.

  5. Mar 20, 2023 · The event concept visualizes the main idea or theme that guides your decisions on everything from the speakers you invite to the decorations you choose. Importantly, the event concept identifies the values and expectations your participants will take away from your event.

  6. Dec 28, 2019 · Event planning can be complicated enough without the pressure of creating something otherworldly or building your client’s unconventional vision into something tangible. Here’s how to develop an event strategy plan that allows your event conceptualization to become a reality.

  7. Qualitative factors may be to activate your target audience and reach them on an emotional level, generate a positive media response or convey an impactful, memorable message. In general, it makes sense at the planning stage, to plan the event in reverse so that goals and priorities become clear.