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Alan Siegel (born August 26, 1938) is the CEO of Siegelvision, a brand identity consultancy. He is the founder and chairman emeritus of the global brand strategy firm Siegel+Gale.
Oct 22, 2021 · The red, white and blue logo came to life in 1969 by Alan Siegel, a branding pioneer whose agency created that logo and others for many major corporations: Bank of America, AARP, Xfinity, Arby’s,...
Over five decades, Alan has gained the stature of both pillar of the establishment and provocative iconoclast while building Siegel+Gale, one of the leading global brand consultancies. In 2011, Alan created Siegelvision, a new company focused on solving tough branding and communications problems for purpose-driven organizations.
Jun 7, 2017 · Siegel supervised the Jerry Dior-designed Major League Baseball logo a year before, and Kennedy wanted his league’s logo to mimic MLB’s red-white-and-blue design, completed in 1968 for baseball’s centennial, and to similarly feature the silhouette of a player.
We are an award-winning brand identity and communications consultancy founded by Alan Siegel. A high powered group of passionate, decisive strategists, storytellers, and clear thinkers focused on developing bold, dynamic brands across companies and industries– with a distinctive personality, and voice to rise above the noise.
Oct 22, 2021 · The red, white and blue logo came to life in 1969 by Alan Siegel, a branding pioneer whose agency created that logo and others for many major corporations: Bank of America, AARP, Xfinity,...
Jun 14, 2018 · Over the past five decades, Alan Siegel has become one of the best-known figures in the branding business. A pioneer in brand identity and the creator of the concept of "brand voice", he has devoted his entire career to helping organisations achieve greater recognition and relevance.
