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  1. Learn how to use and apply the UQ brand correctly and consistently across all touch points. Access the UQ logo, brand guidelines, templates, name badges and more.

  2. Primary logos The UQ lockup and UQ logo are our most frequently used logos. The default logo should always be the UQ lockup. It includes our ‘Create change’ tagline which reinforces what the University stands for, and is applicable for all audiences across all communication. Sponsorship logos Specific treatments of the UQ logo

  3. One of the world's most respected universities. Top 50 worldwide. #40 in QS World University Rankings 2025. 1. Graduate employability. #1 in Queensland for graduate employability. Leading innovation. #37 for Performance Ranking of Scientific Papers for World Universities 2023. See more rankings and facts.

  4. Selecting the right UQ logo The default logo for all recruitment and marketing applications is the UQ lockup: purple . It includes our ‘Create change’ tagline which reinforces what the University stands for, and is applicable for all audiences across all communication.

  5. Learn how to request and apply UQ logo and other brand assets to custom websites and applications. Follow the steps and guidelines to ensure brand integrity and consistency.

  6. This document outlines the requirements and procedures for using the UQ logo and other brand elements. It applies to UQ staff, students, controlled entities and external parties who want to promote or represent UQ.

  7. Learn how to use the UQ logo and brand elements in your publications, events, websites and social media. Download the image consent release form and the brand guidelines document.