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As IBM’s image has spread, its logo has become ingrained in popular culture and grown to symbolize the frontier of scientific discovery. The simple, iconic 8-bar logo has even made it to the moon, serving as a symbol of IBM’s far-reaching ambition to advance humanity through technology.
Our primary brand identifier is the IBM Developer logotype that’s used in conjunction with either the IBM 8-bar logo or one of the IBM expressive logos. This compound logo identity treatment shouldn’t be modified, redrawn or presented in alternate ways.
Explore the design principles and guidelines of the IBM 8-bar logo, the most recognizable element of the IBM identity and a symbol of innovation and excellence.
Apr 27, 2024 · This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain. Although it is free of copyright restrictions, this image may still be subject to other restrictions.
Aug 29, 2023 · More than just an identifier, the IBM logo is an emblem of industry leadership—a declaration of its stature in the realm of technology. Its design reflects IBM’s commitment to innovation and excellence, a beacon of brand recognition worldwide.
IBM (formerly known as the Computing-Tabulating-Recording Company) is an American multinational technology corporation headquartered in Armonk, New York, with a presence in over 175 countries. It specializes in computer hardware, software, internet hosting services, consulting services, and more.
Oct 30, 2023 · The iconic IBM logo is one of the most recognisable corporate symbols in the world. The minimalist design featuring the bold IBM letters has graced computers, billboards, and office buildings for decades. But this iconic design didn't spring fully formed from the mind of a graphic designer.
Here’s your guide to IBM logo history. The IBM symbol, like the company itself, has evolved numerous times over the years, growing increasingly more refined and impactful. Though it seems simple at a glance, particularly when compared with other technology logos, the symbol is undoubtedly powerful.
In 2018, the company decided to reintroduce its original “full” logo from 1956, but with a new color scheme. The logo now presents “IBM” in white, positioned within a horizontally oriented dark gray rectangle. Font. The IBM wordmark features a Roman serif typeface inspired by classic fonts like Galería or Egiziano.
Jun 5, 2020 · The 8-bar. Created by legendary designer Paul Rand, the basic design of the IBM logo has remained unchanged since 1972. Its consistent, visible use reinforces the IBM brand, makes it more memorable and authenticates the things to which it’s applied.
