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  1. Alfred Nu Steele (April 24, 1901 – April 19, 1959) was an American soft drink businessman most known for being the president and later chairman of the board of Pepsi-Cola Company from 1950 until his sudden death in 1959.

  2. In 1950 Alfred N. Steele (1901–59), a former vice president of the Coca-Cola Company and the husband of actress Joan Crawford, became chief executive officer. His emphasis on giant advertising campaigns and sales promotions increased Pepsi-Cola’s net earnings 11-fold during the 1950s and made it the chief…

  3. Mar 5, 2017 · Chandler's biography reports that Steele first worked for Coca-Cola before moving over to Pepsi-Cola, where he eventually became chairman of the board. He later died in 1959 after suffering a ...

  4. Learn how Alfred N. Steele transformed Pepsi from a struggling competitor to Coca-Cola into a thriving soft drink company in the 1950s. Explore his biography, achievements, and challenges as a 20th century business leader.

  5. Mar 15, 2023 · After almost a decade on her own, the Mildred Pierce Oscar winner met Alfred Steele at a party in 1954. “I was utterly lonely,” admitted Joan, who was raising the four children she adopted as...

  6. Dec 17, 2023 · Alfred Nu Steele (April 24, 1900 – April 19, 1959) was an American soft drink businessman. He graduated from Northwestern University in 1923, where he played football, and became an ad executive. He first worked for The Coca-Cola Company, as vice president of marketing.

  7. Feb 25, 2023 · Learn about the life and career of Alfred Nu Steele, the brilliant and ambitious leader of Pepsi-Cola who transformed the soft drink industry. Discover how he married the legendary actress Joan Crawford and left a lasting legacy behind.