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  1. Dec 6, 1996 · When 33-year-old Pete Rozelle was selected by team owners to serve as Commissioner of the National Football League, the NFL was a loosely organized collection of scattered franchises, many playing to half-empty stadiums, each negotiating its own television broadcasting contracts. It lagged far behind baseball in popularity, and what little cohesion the league enjoyed was threatened by the ...

  2. Jan 1, 2005 · Pete asked for a $6,000 salary but settled for $5,500. Three years later, Rozelle left the Rams to join an international public relations firm that had been retained to promote and publicize the 1956 Summer Olympics in Australia. But by 1957, Pete was back with the Rams as general manager and this time for a $25,000 salary.

  3. Jan 15, 1984 · Pete Rozelle's job is not, however, nearly as easy as he himself seems to be. It has been four years since his last vacation, and fatigue shows in his eyes.

  4. Oct 18, 2019 · Rozelle fought back challenges in court from the rival AFL, then years later oversaw the merger of the leagues. He recognized the need to centralize television contracts — each team was negotiating its own deals when he assumed office — evenly split the money, and keep games on free TV, reaching agreement with CBS for two years of coverage for $9.3 million.

  5. In the nearly three decades Pete Rozelle was commissioner of the National Football League (1960–89), the NFL more than doubled in size, attendance more than tripled, and football grew to rival baseball as America’s most popular sport. Rozelle negotiated lucrative television contracts and took steps to uphold the integrity of the sport.

  6. Dec 7, 1996 · Pete Rozelle, who made “Monday Night Football” and the Super Bowl parts of American culture during his tenure as commissioner of the National Football League, died Friday at his home in Rancho ...

  7. Feb 5, 2010 · Pete Rozelle spent 29 years as the NFL's commissioner, so in honor of the Super Bowl, let's take a look at a few things you might not know about him. 1. He Hated the Name "Super Bowl"