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  1. online.hbs.edu › blog › postThe History of the Case Study at Harvard Business School

    Feb 28, 2017 · This case study method forms the backbone of the Harvard Business School curriculum. Back in the 1920s, HBS professors decided to develop and experiment with innovative and unique business instruction methods. As the first school in the world to design a signature, distinctive program in business, later to be called the MBA, there was a need ...

  2. www.hbsp.harvard.edu › catalog › collectionsEngaging Cases for Undergraduate Students | Harvard Business...

    Engaging Cases for Undergraduate Students. Harvard Business Publishing Education. Leading provider of teaching materials for management education. This collection features trending topics, headline-grabbing companies, and compelling problems in short cases. Use these materials to capture the attention of your undergraduate students and motivate ...

  3. hbswk.hbs.edu › Pages › browseHBS Case - HBS Working Knowledge

    Mar 12, 2024 · It may be tempting to write off TikTok, the highly scrutinized social media app whose cat clips and dance videos propelled it to the mainstream. However, business leaders could learn valuable lessons about engaging consumers from the world's most-used platform, says Shikhar Ghosh in a case study. 26 Apr 2024. HBS Case.

  4. www.hbs.edu › faculty › PagesModerna (A) - Case - Faculty & Research - Harvard Business School

    Abstract. In summer 2020, Stephane Bancel, CEO of biotech firm Moderna, faces several challenges as his company races to develop a vaccine for COVID-19. The case explores how a company builds a digital organization, and leverages artificial intelligence and other digital resources to speed its operations, manage its processes and ensure quality ...

  5. hbsp.harvard.edu › casesCases | Harvard Business Publishing Education

    Bring excitement into your classroom with engaging case discussions and introduce students to the challenge and fun of making important decisions. Illustrate business concepts. Help students learn by doing with over 50,000+ cases featuring real-world business scenarios spanning across multiple areas of business. Encourage new ways of thinking.

  6. hbsp.harvard.edu › how-to-write-a-great-business-caseHow to Write a Great Business Case - Harvard Business Publishing...

    Feb 26, 2020 · 6 QUALITIES OF GREAT CASE WRITERS. Curiosity. Comfort with ambiguity, since cases may have more than one “right” answer. Command of the topic or subject at hand. Ability to relate to the case protagonists. Enthusiasm for the case teaching method. Capacity for finding the drama in a business situation and making it feel personal to students.